Action and Power
The first two things you see on a rod label are typically the action of the rod and the power rating. Extra fast, Fast, Medium Fast, Moderate or even Slow. This describes the flex of the rod. A fast action rod will typically flex in the upper 3rd and a moderate action will flex further in to the middle of the rod. Rod manufacturers do a lot of testing to decide which actions work best for technique specific rods but its not perfect. One anglers idea of the perfect drop shot rod might be completely different than another person. Most bass rods are fast or extra fast action. Good back bone, but faster tips allow for good sensitivity and casting accuracy. However, more and more anglers are discovering the benefits of more moderate actions for crank baits, light line protection for finesse techniques, and long casts with heavier baits. The power rating is the overall stiffness or strength of the blank usually rated by line or lure weight and described as Ultralight, Light, Med Light, Medium, Medium Heavy, Heavy , and even Extra Heavy. The thickness and weight of the blank also typically goes up as the power rating goes up. Heavier Salt Water rods are typically rated by line class and or drag setting. Fly rods are rated by action and line class. 3wt, 5wt, 7wt, 9wt, etc..